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WHY it Matters

A frayed rope with the American flag design about to snap.

The Country is dangerously divided

Deep partisan divisions, misinformation, and toxic politics are eroding civic engagement and depleting social capital. Young Americans in many states have been denied civic education.  Political violence is at an all time high. Without action, our democracy may fracture.

Three friends joyfully sharing and looking at their smartphones together outdoors.

Young Americans can Change the Status Quo!

Gen Z + Millennials made up about 48.5% of eligible voters in 2024, and by 2028 they'll make up the majority. Yet in most elections, fewer than half of them vote. They've checked out from a system they do not trust. Activating this bloc could determine the next decade of American policy.

Two ropes tied together with a purple knot.

Engaged Voters Pressure Politicians to Solve Common Problems

Most Americans share common values, but our political system amplifies division. When more constituents engage they create pressure on politicians to solve problems and represent their interests. This reduces the gap between public will and public policy!

Our Approach

In the last two decades, civics education has been quietly cut, leaving young generations unprepared to participate. At the same time, our political system has become riddled with ideological division and dysfunction. Political violence has surged to levels not seen since the 1970's.


It's time we equip young Americans with tools to step up and reclaim the unfinished work of democracy.


We are continuing to look for opportunities to design WITH not just FOR our target audience.

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